Today’s lecture started with us matching a movie called EPIC 2014. What happened to the news and what is EPIC? EPIC is the Evolving Personalising Information Consult. The movie focused on what would happen if Google developed more and took over the media and ways for people to get the news other than from the current news mediums. It was interesting in that it gave us an insight to just what the Internet is capable of accomplishing. Would Google look to customize news stories for each individual user by taking snippets of news from various sources and compiling them in a ‘news article’ personalised for that user. The question of Copyright law infringements were raised and would be a very big issue if Google were to venture with Amazon and explore such personalised options. This is a short movie to make you think. It made me think.
The main topics in the lecture were new media, Internet studies and cyberculture studies. Popular cyberculture studies started when people started to see the Internet as a magical thing, something that was new and exciting and a privilege, therefore began to call it ‘THE Internet’. General cyberculture studies started when people had been hanging on the net and now began to study it, academics became interested in what the Internet was able to do. Critical cyberculture studies are the current focus and people are now able to engage with other people. It explores and examines stories we engage in using the Internet with Interactive activities and new technologies; for example, the use of our mobile phones. Therefore narratives about our experiences have encouraged other people to explore what we are talking about and therefore enlarging our experiences. It also analyses political, social as well as economic considerations that make access to these activities possible. The way we interact with the Internet has a great impact on what we can do on it and how we can use it to its full potential.
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